China’s Quora-like Zhihu unveils AI-powered search-and-answer characteristic to have interaction extra customers

Zhihu, mainland China’s Quora-like question-and-answer service, on Saturday launched a brand new generative synthetic intelligence (AI) characteristic that responds to customers’ inquiries on the platform, exhibiting how the expertise has rapidly turn into a part of on-line shopper instruments within the nation.
The characteristic referred to as Zhida, which implies “direct response” in Mandarin, faucets into the platform’s huge content material archive to mechanically search, summarise and generate solutions to customers’ questions, in accordance with Zhihu founder, chairman and chief govt Zhou Yuan, who unveiled the platform’s generative AI providing on Saturday at an occasion in Beijing.
With that launch, Zhihu has joined the ranks of Chinese language expertise corporations which have enhanced their on-line providers by way of the ability of generative AI – algorithms that can be utilized to create new content material, together with audio, code, photos, textual content, simulations and movies.
Zhou Yuan, the founder, chairman and chief govt of widespread on-line content material group Zhihu. Picture: SCMP
Zhihu chief monetary officer Wang Han stated in the course of the Hong Kong-listed firm’s first-quarter earnings name with analysts that AI has been used to streamline the agency’s operations, from reviewing the platform’s information and serving to customers create high quality content material to driving increased web site visitors.

“In 2024, our funding in AI will give attention to the appliance layer,” Wang stated within the earnings name. “Our advances in AI have enabled us to boost working effectivity throughout our present companies.”

He identified that the platform’s AI-powered search operate, which was launched in March, already contributed to double-digit progress for its apps by way of metrics comparable to person retention and engagement.

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