As Shadow Chancellor, Rachel Reeves has labored flat out to painting Labour as the brand new house for British enterprise.
And now the senior Labour determine has began dressing the half too – ditching skirts for good fits as she prepares to maneuver into No11 Downing Road.
Mrs Reeves, who says she is going to impose sturdy fiscal self-discipline if she takes the reins of the British economic system on Friday, has been seen sharpening up forward of election day.
The Shadow Chancellor has gone in opposition to conventional Labour intuition to attempt to woo enterprise – holding breakfast conferences to attempt to persuade corporations that her occasion would profit them in authorities.
It has meant smartening Labour’s picture up – each in coverage and magnificence – from the times of John McDonnell and Jeremy Corbyn, who placed on a extra revolutionary entrance.
On the marketing campaign path, Mrs Reeves has worn energy fits of all shades as she goes around the UK claiming the nation will likely be a ‘secure haven’ for firms on her watch.
Since taking the mantle in 2021, she has preached stability and calm, ruling out ‘tax and spend’ insurance policies and as a substitute advocating for fiscal self-discipline.
Companies will hope her conservative outfit selection may have an identical impact on the British economic system after a tumultuous few years due to the pandemic, the warfare in Ukraine and Liz Truss’s finances.
